Rob Woomer is the President of Equity Capital Markets and the President of Peachtree PC Investors, LLC, Peachtree’s broker-dealer affiliate. He is responsible for developing and executing capital strategy for growth and serves as the primary contact with the investor community. During his tenure, Peachtree has sponsored numerous closed-end real estate private equity funds and invested in over $3 billion of hotel assets. Prior to joining Peachtree Hotel Group, Rob spent 14 years as a real estate investment banker, focused on mergers and acquisitions and private equity placement for public and private real estate entities and asset portfolios. Most recently he was Director and Head of Private Equity of KeyBank’s real estate team, and prior to that held similar positions at Keefe, Bruyette & Woods, a boutique investment banking firm based in New York, and Wachovia Securities. Rob has an MBA from the Kellogg Graduate School of Management at Northwestern University and BS from the College of William and Mary. He also spent the first part of his career as a CPA. Rob holds his Series 7, 24, 63, 79 and 99 FINRA licenses.